The Modern Agent.
Branding and Marketing tips for the Agent who wants to increase their income and their influence.
How to Write Fire Instagram Captions — REALTOR Edition
Surprisingly, one of the biggest hurdles my clients have when it comes to content creation is a major block around writing IG captions. I’ve created a super simple outline that you can use over and over again to write IG captions that position you as the expert and showcase your knowledge and expertise.
The Ultimate Guide to Building a Personal Brand for REALTORS
In The Ultimate Guide to Building a Personal Brand for REALTORS, I’m breaking down the things you need to be thinking about if you want to begin to build a personal brand that people know, like, and trust so you can start attracting clients and stop chasing them…cause that shit’s exhausting. So, if this sounds like your jam, let’s dive in.
6 Ways REALTORS Can Build Brand Awareness on Instagram
Instagram can be a powerful tool for you to use to build brand awareness. I’m breaking down 6 things REALTORS can do on IG in 10 minutes or less to help you position yourself as “The Go-To Agent” in your community.
The Ultimate Rebranding Checklist for Your Business
Getting a new brand look can breathe new life into your business. Below I’ve included a list of 13 things you should update when getting a new brand look.
Omnipresence Marketing: What Is It & Why You Should Use It
Let’s talk about omnipresence marketing and how you can implement it into your marketing strategy! There are a few tenants that help me to build omnipresence and I’m giving them all away here in this marketing blog post!
Thought Leadership: What is It and Why REALTORS Need to Use It
Thought leadership is a term used to describe people who are recognized as experts in their field and who have established themselves as authoritative voices on a particular subject. In 2023, it’s more important than ever to establish yourself as a thought leader in the real estate industry.
Get to Know Your Personal Brand and Know Exactly What to Post
You’re avoiding creating content because you don’t even know what your content should be, how it should look, or what you should say. So just like last week, you decide – Canva graphic, house pic, just sold. Done.
Optimizing your Instagram Bio: REALTOR Edition
Instagram can be a great tool to help you expand your network, build authority in the industry and connect with potential clients. You have to tell the algorithm who you are and who you want to connect with. In this blog, we’ll specifically focus on your IG Bio Optimization.
How to Build a Personal Brand as a REALTOR
Establishing a personal brand is key to being successful in real estate in 2023. If you’re new to the industry or even if you’re not, taking time to build your personal brand with intention will be a game changer for you.
Why You Need a Personal Brand in 2023
You’ve been trying to avoid thinking about your personal brand at all costs. I see you. Actually…I DON’T see you and that’s the problem. In 2023, you can’t get away with not having a personal brand. Here are my top tips on why you should have a strong personal branding strategy.
Stop the Feast and Famine Cycle NOW!
I’m outlining the exact steps you can take to attract the right clients to you so you’ll never have to worry about where your next client will come from or when that next deposit will hit your bank account.
Put a Stop to These 3 Things & See Your Business BOOM
When it comes to brand building, no matter where you're from or how long you've been in the business, you can benefit from putting an end to these 3 things once and for all.
Why My Real Estate Clients are THRIVING (And How You Can Too)
Be intentional with the people you're spending your time with and the things you're spending your time on. If you don't wanna be a broke agent and you want to get off the hamster wheel and finally end the feast and famine cycle...then you've got to stop hanging out with broke agents.
There's more to Social Media than your Follower Count: Exactly which Numbers Actually Matter
If you're new to social media and you're struggling to know if it's worth your the time and effort you're putting into it, I can assure you it is.
Here are 3 signs that your social media presence is on the right track (even before you make that first sale).